Smoking deprives a baby of oxygen, and raises the risk of miscarriage, premature birth and stillbirth.
A major initiative to protect thousands of unborn babies from the harm caused by smoking has been rolled out in the North East. By 2016, smoking rates among pregnant women had fallen by nearly a third.
babyClear is a UK-first offering women and their partners clear-facts about the dangers of smoking during pregnancy, as well as the blame-free support they need to quit.
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